Facebook Business Marketing

Tips to Increase traffic to your business fan page

by Mary Killelea October 28, 2009

Just like having a website it doesn’t matter if you have the coolest website or fan page you can’t expect people to just find you without putting in some effort .. you have to MARKET your business online. So here are some great tips on how to increase traffic to your fan page.Now this should go without saying but for those just getting into it.. REMEMBER is it very important to communicate regularly with the people who are interested in your company. Engage with them, respond and acknowledge them when they take the time to make a comment or to say hi. If you are real and show them respect they will be more likely to share your business with their friends.

Here is a list of ways to increase your fans

Post the fan box to your site! This is a great way to get people who are already checking out your business to become a fan and follow and engage with you on facebook.
Add your fan page URL to your email newsletters, add it in your email signature
Have members of your business organization reach out to people in their network, use them as promoters of your business. It’s likely out of their network you will gain new fans. (this should be a well communicated message that comes from internal marketing)
Create a simple and direct landing page for your fan page - if focusing on increasing your fan base then concentrate on making that the enticing message.
Utilize polls to engage others to participate and interact with your polls on your fan page and low and behold.. you’ve got new fans.
Use photos; use them for anything you can think of. People love photos. I upload one photo and generate 200+ views on it and upwards of 400+ views if I tag someone else in it. Utilize the space to include a link to the company blog in the description box of the photo. Makes sure the photo has a watermark that brands your company with their logo and blog URL. It will bring people back to your page. People love photos just try it and you’ll see the results.

I hope these ideas help. They really aren’t any big secret. It’s a matter of knowing your space, being active in it and not being afraid to make mistakes. If you are making mistakes at least you are trying and you’ll be amazed at how forgiving people can be if they really do see a sincere effort to do well and you are authentic.

Facebook, facebook fan page, increase fan page traffic, Portland SEO, seo facebook

Great New tagging feature on Facebook

by Mary Killelea, September 14, 2009

You can now tag friends & Pages in status updates on Facebook Ex: tag your friend in your post. To tag Mary, start the post with @Mary (a drop down menu will appear so you can select which Mary - This is nice because if you use twitter you have to hope you remembered thier name correctly this feature helps you by providing choices.)

Here’s how it works: when writing a status update in the publisher, users can tag connections by using the “@” symbol, just like on Twitter. Facebook pops up a dropdown menu that allows users to select any friend, Page, group, or event. When a friend, Page, etc, is tagged, that shows up on their wall. When you’re tagged, a notification is sent to you as well, and you can remove tags of yourself in others’ posts.

What is great is that Facebook is enabling status tagging for all of a user’s Facebook connections – not just friends, but Pages, groups, and events as well. This means Page managers will now have a great new resource for tracking comments and feedback about their brand or business. Up until now, brands have been able to track posts and comments made on their Facebook Page directly by fans, as well as search public comments made by Facebook users through Facebook’s new real time search.

As of today, all @ tags will appear on the wall of the Page as well, even though users never visited the Page. The same applies to event and group administrators as well. That’s a big deal for Page administrators hoping to gain more insight into how they’re being talked about inside Facebook.

Facebook, Facebook new tagging feature, Facebook Tagging, portland internet marketing, Social Media, Tagging on facebook

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Tips to Increase traffic to your business fan page

Great New tagging feature on Facebook