by Mary Killelea, August 19, 2009
I don’t know much about this company but this looks like a great job for anyone into Online Marketing. If you have a job lead send it to me and I’ll post all legit job openings here on the site - I think it’s important we help each other out when good job openings come along. (Follow this format)
OCP Job Type: Full-Time
Description: SUMMARY OF JOB PURPOSE:
We are seeking an energetic, creative and motivated Online Marketing Specialist to join our team of marketing professionals. Reporting to the Marketing Manager, this position is responsible for overseeing the daily operations of our e-commerce sites, formalizing SEO/SEM strategies and tactics and implementing online marketing campaigns, including social media programs. He/she will proactively identify opportunities to enhance site performance and user experience through analysis of site reporting and industry best practices.
KEY DUTIES:
• Develop search engine optimization (SEO) strategies and tactics and collaborates with web systems team in their implementation across all websites and any brand extensions (e.g., widgets, applications).
• Oversee maintenance of product and content for the sites to ensure optimal data integrity with the goal of driving online revenue.
• Create content schedule for all OCP’s e-commerce websites, including online newsletters, web specials, featured products and composers, new products, events and homepage product placement and campaign themes.
• Work cross-functionally to coordinate and execute web marketing activities to support the launch and monitoring of online campaigns. Work with marketing staff on creative, performance reporting, campaign optimization and troubleshooting.
• Assist copywriters to develop search-optimized copy for new and existing product pages. Maintain/update and upload site content via the company’s content management system.
• Coordinate the creation of graphic elements to enhance the look of the site. Make recommendations on improvements and enhancements.
• Monitor web traffic and provide metrics and stats on online newsletters. Measure and report on results of various marketing initiatives, help assess ROI and effectiveness
EDUCATION REQUIREMENTS:
• Bachelor’s Degree in Business/Marketing required or equivalent combination of education and work experience (3-5 years)
JOB EXPERIENCE REQUIREMENTS:
• 3+ years experience with web content management, ecommerce and/or online marketing programs
• 2+ experience developing electronic marketing, including SEO/SEM programs and online brand management and integration with demonstrated results
• Strong understanding of usability and web marketing disciplines & practices.
• Solid understanding of the web environment, keyword administration and SEO/SEM techniques and best practices
• Familiarity with web processes, design and creative development; basic understanding of HTML and CSS
• Experience using web analytic tools such as Google analytics
• Demonstrated creative, analytical and detailed-oriented skills
• Experience working with social media and web 2.0 technologies
SPECIALIZED SKILLS:
• Ability to think strategically yet creatively against demanding deadlines with acute attention to detail
• Excellent verbal/written communication skills, with strong interpersonal skills and ability to work in a team environment
• Ability to take initiative, work under general direction and also independently
• Strong project management skills
• Spanish language a plus
IF INTERESTED:
* Submit resume with cover letter online at http://jobs.ocp.org.
OCP is an equal opportunity employer.How to apply: Submit resume with cover letter online at http://jobs.ocp.org
Qualifications:
Compensation Range:
Start Date:
Number of Openings: 1
Education:
Contact:
Address 1: 5536 NE HassaloAddress 2:
City: Portland
ZIP: 97213
Contact Name: Sue
Contact Phone: 5032811191
Website: ocp.org
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